Google Merchant Management and Google Shopping Ads are powerful tools for Clovis-based eCommerce businesses looking to get their products in front of ready-to-buy customers. VOIGT helps local retailers and online stores set up, manage, and optimize product feeds and ad campaigns that appear directly in Google search results.
Why Use Google Shopping Ads in Clovis?
In a fast-growing city like Clovis, Google Shopping Ads offer a competitive edge. Unlike traditional search ads, these listings showcase product images, pricing, and reviews directly in search results—making it easier for shoppers to compare and click.
✔ Appear above organic search results
✔ Connect with high-intent shoppers in Clovis and nearby markets
✔ Display real-time pricing, availability, and promotions
✔ Increase click-through rate (CTR) with visual appeal
What Local Businesses Should Know
To run Google Shopping Ads effectively, you’ll need to set up a Google Merchant Center account and connect your product catalog. Proper feed optimization is crucial—poorly formatted listings can lead to disapprovals or low visibility. Clovis business owners should also pay attention to:
- Accurate product data: Keep pricing, descriptions, and inventory updated
- Tax and shipping settings: These must be configured to match your store policy
- Feed health: Monitor errors and warnings regularly to avoid disruption
- Local Inventory Ads (LIA): Great for physical retailers in Clovis looking to drive foot traffic
VOIGT’s Google Merchant Services in Clovis
Product Feed Setup & Optimization
- Keyword-rich titles and descriptions
- Google-compliant image and price formatting
- GTIN, MPN, and SKU mapping for validation
- Custom labels for advanced campaign targeting
Campaign Creation & Bidding Strategy
- Smart Shopping and Performance Max campaign setup
- Geo-targeting for Clovis and surrounding areas
- ROAS-focused bidding strategies
- Negative keyword filtering to reduce waste
Ongoing Campaign Management
- Performance reviews and optimization
- Ad copy and product title adjustments
- Budget pacing and seasonal adjustments
- Click and conversion monitoring
Why Clovis Businesses Trust VOIGT
- ✔ 15+ years of experience in digital advertising
- ✔ Proven success with Google Merchant & Shopping Ads
- ✔ Local expertise with knowledge of the Clovis market
- ✔ Transparent performance tracking and insights
- ✔ Integration with platforms like Shopify, WooCommerce, and BigCommerce
Ready to Boost Sales in Clovis?
If you're an eCommerce business in Clovis looking to scale online sales and product visibility, VOIGT is here to help. We manage the entire process—from setup to optimization—to get your products in front of the right customers at the right time.
Contact VOIGT today to schedule your Google Merchant setup and Shopping Ads consultation.