1. Tracking & Data Accuracy
- Remove duplicate / inflated conversions in Google Ads & GA4
- Integrate CallRail and verify accurate call attribution
- Standardize all conversion events across Google, GLSA, and Meta Ads
- Build unified Looker Studio dashboard (Google + Meta + CallRail)
- Validate GA4 event tracking and reporting
2. Google Ecosystem (Google Ads + Google Local Service Ads)
- Full campaign audit and restructure
- Negative-keyword filtering and geo-targeting
- Bidding and budget optimization
- GLSA category & lead-flow audit and enhancement
- Integrated ROI and performance reporting
3. Meta (Facebook & Instagram) Ads Optimization
- Audit and correct pixel events and deduplication
- Rebuild audiences and retargeting segments
- Optimize creative and messaging alignment
- Cross-channel remarketing integration (Google ↔ Meta)
7% Ads Management Fee
